TAMBA, Devina Ulima Nathania; AFRIANI, Audina. Analisis Strategi Words of Mouth melalui Booklet pada Strategi Pemasaran Jasa Wedding Organizer Menggunakan Metode SWOT (Strength, Weakness, Threat, Opportunity) : Studi Kasus pada Kabio Wedding. Jurnal Indonesia : Manajemen Informatika dan Komunikasi, [S. l.], v. 5, n. 1, p. 296–307, 2024. DOI: 10.35870/jimik.v5i1.477. Disponível em: https://journal.stmiki.ac.id/index.php/jimik/article/view/477. Acesso em: 5 oct. 2026.