MARIAM, Siti; DEFRAN, Hanif Muhammad. Social Media Marketing Strategies and Their Impact on Brand Equity and Buying Interest in Cake & Bakery. Jurnal Indonesia : Manajemen Informatika dan Komunikasi, [S. l.], v. 5, n. 2, p. 1467–1474, 2024. DOI: 10.35870/jimik.v5i2.698. Disponível em: https://journal.stmiki.ac.id/index.php/jimik/article/view/698. Acesso em: 20 sep. 2026.