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Penerapan Strategi Pemasaran Pada Produk UKM Keripik Pare di Kecamatan Pasekan Kabupaten Indramayu
Agus Yudianto: Universitas Wiralodra
Meddy Nurpratama: Universitas Wiralodra
Taufansyah Firdaus: Universitas Wiralodra
Abstract: The need for healthy food is increasing along with population growth and increasingly limited agricultural land. However, many snack foods on the market contain additional ingredients that can be harmful to health. Therefore, healthy and nutritious snack products are increasingly needed. One interesting alternative is bitter melon chips, which...
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