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Vol. 6 No. 1 (2025) • Articles
Open Access

Desain Komersialisasi dan Inovasi Produk Perikanan Olahan Kelompok Usaha di Kawasan Leupung, Aceh Besar

Alvi Rahmah
Universitas Syiah Kuala
Ratna Mutia Aprilla
Universitas Syiah Kuala
Nurfadillah
Universitas Syiah Kuala
Imelda Agustina
Universitas Syiah Kuala
Published: January 10, 2025 Pages: 95-102
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Abstract

The Leupung village of Aceh Besar Regency is famous for its processed salted fish products. The availability of raw materials in the form of fish caught by local fishermen is a promising business opportunity. The community has taken advantage of this opportunity quite well, as seen from the enthusiasm of the community who opened household businesses with processed salted fish products. The community business actors in the Leupung are members of the Samudra Mandiri Syariah Producer Cooperative. The main objective of this community service activity is to improve the economic quality of business groups in the Leupung village, Aceh Besar, with a commercialization design approach and innovation of fishery products. The implementation of the community service has been done in July 2024, with 25 participants. The implementation mechanism for the community service includes counseling to partners, sample quality testing, packaging training, and evaluation of program sustainability. The results of this activity show an increase in the knowledge of fishery business groups regarding the long-lasting shelf life of products, packaging using vacuum and sealer techniques. In conclusion, this community service activity helps partners increase product sales so that partners will obtain optimal profits.

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Author Biographies
Alvi Rahmah Universitas Syiah Kuala

Program Studi Pemanfaatan Sumberdaya Perikanan, Fakultas Kelautan dan Perikanan, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia.

Ratna Mutia Aprilla Universitas Syiah Kuala

Program Studi Pemanfaatan Sumberdaya Perikanan, Fakultas Kelautan dan Perikanan, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia.

Nurfadillah Universitas Syiah Kuala

Program Studi Budidaya Perairan, Fakultas Kelautan dan Perikanan, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia.

Imelda Agustina Universitas Syiah Kuala

Program Studi Pemanfaatan Sumberdaya Perikanan, Fakultas Kelautan dan Perikanan, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia.

How to Cite
Rahmah, A., Aprilla, R. M., Nurfadillah, & Agustina, I. (2025). Desain Komersialisasi dan Inovasi Produk Perikanan Olahan Kelompok Usaha di Kawasan Leupung, Aceh Besar. Jurnal Pengabdian Nasional (JPN) Indonesia, 6(1), 95-102. https://doi.org/10.35870/jpni.v6i1.1086
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