Abstract: Social behavior influences consumer purchase decisions, especially in the mobile telecommunications industry, which is increasingly reliant on social media. Consumers now not only depend on information from companies but also reviews, recommendations, and interactions on digital platforms. This study aims to examine how social behavior, with a...

Abstract: The development of Industry 4.0 has pushed manufacturing firms to accelerate information flow, improve decision accuracy, and reorganize communication on the shop floor. This study aims to analyze practitioners’ perspectives on the need for digital transition through the use of management visualization boards. A qualitative case study design...

Abstract: Digital transformation plays a crucial role in enhancing organizational efficiency and competitiveness. This study aims to identify the capabilities required by organizations to optimize the digital transformation process and develop a practical framework based on dynamic capability mechanisms. Data collected from 150 respondents involved in...

Abstract: Digital transformation encourages organizations to leverage information technology strategically to improve performance and operational efficiency. This study examines the impact of IT resources and strategic alignment on organizational performance, including the moderating role of environmental uncertainty. Data were collected from 90...

Abstract: The study aims to analyze temporal change in digital business through the integration of process theory and agent-based modeling. The approach is used to understand how technology adoption evolves over time through the interaction of user perception, network influence, and organizational response. The research method consists of two stages,...